Working memory enters the mainstream

In recent years, the excitement about working memory that exists among scientific community has begun to spill over to the mainstream. The global media have taken a new interest in cognitive fitness and have begun to discuss the importance of working memory and how it relates to professional success, education, attention, time management and many other areas of interest to the general public.

In particular, the issue of information overload has become a popular topic among professionals who simply can’t handle the barrage of digital distractions that follow them wherever they go. This discussion acquired a somber tone after the New York Times reported that “in the United States, more than $650 billion a year in productivity is lost because of unnecessary interruptions, predominately mundane matters.”

Klingberg has written a book on this very topic titled The Overflowing Brain: Information overload and the limits of working memory. Published by Oxford University Press, it has received broad international acclaim.

As the concept working memory gains prevalence in the mainstream, Cogmed has also achieved distinction in the broader scientific community. Perhaps, one of the best examples of this is Klingberg’s latest study which was published in February of 2009 in the prestigious journal Science. Led by Klingberg, the study demonstrated for the first that mental activity – in this case Cogmed Working Memory Training – can alter the brain’s biochemistry. The study provides new insights into the physical and chemical realities underlying the brain’s plasticity.

“It’s very rewarding for us to see that Cogmed – which has gone to great lengths to hold to the highest scientific standards – now again finds itself at the center of what will likely be viewed as a landmark development for neuroplasticity and cognitive training,” says Jendi.

“In the United States, more than $650 billion a year in
productivity is lost because of unnecessary interruptions.”

– The New York Times